Why I'm Launching MBC Motorcycles & The Next Chapter of Mid Bike Crisis

If you've followed Mid Bike Crisis for any length of time, you'll know this was probably inevitable.

Over the last few years, what started as a simple passion for motorcycles has grown into a thriving community of riders who share the same obsession for two wheels. Through the YouTube channel, social media and website, I've had the opportunity to ride, review, restore and talk about some incredible motorcycles.

But throughout that journey, one thing became clear.

I'm constantly buying bikes.

Whether it's a future classic sports bike, an interesting project, a modern superbike or a machine that simply deserves saving, I've always found myself hunting for the next bike. Before long, friends, followers and viewers started asking the same question:

"Why don't you start selling them?"

Well... that's exactly what I'm doing.

Introducing MBC Motorcycles

MBC Motorcycles is the next chapter in the Mid Bike Crisis story.

The goal is simple: to offer carefully selected modern and classic motorcycles for sale, chosen by enthusiasts, for enthusiasts.

Unlike many large dealerships, I'm not interested in filling a showroom with dozens of anonymous machines. Instead, I want to focus on motorcycles that excite riders. Bikes with character. Bikes with stories. Bikes that make you turn around for one last look after parking them.

Think iconic sports bikes, future classics and enthusiast-owned machines that have been cherished throughout their lives.

The Bikes I'm Looking For

If you've watched the channel, you'll already know the types of bikes that get me excited.

The golden era of Japanese sports bikes remains a huge passion of mine, including machines such as:

• Honda FireBlade 900RR

• Honda CBR954RR

• Suzuki GSXR1000 K1-K5

• Yamaha R1

• Yamaha R6

• Kawasaki ZX-6R and ZX-9R

• Triumph Daytona 675

• Aprilia RSV Mille

• Ducati Superbikes

Alongside these future classics, I'll also be sourcing quality modern motorcycles that represent great value for riders looking to get on the road.

More Than Just A Motorcycle Dealer

The biggest difference with MBC Motorcycles is that every bike has a story.

Many of the motorcycles that arrive in stock will feature on the Mid Bike Crisis YouTube channel. You'll be able to see walkarounds, first rides, restoration work and honest reviews before deciding whether a bike is right for you.

That level of transparency is something that traditional dealerships often struggle to offer.

When you buy a motorcycle from MBC Motorcycles, you'll know exactly what you're getting.

Selling Your Motorcycle Made Easy

As part of the new venture, we're also launching a completely new way to sell your bike.

Instead of paying huge commission fees or expensive advertising costs, riders can list their motorcycle directly through Mid Bike Crisis. Potential buyers contact the seller directly, making the process straightforward and affordable.

It's designed by bikers, for bikers.

Building Something Special

This isn't about becoming the biggest motorcycle dealer in the UK.

It's about building a business that reflects everything Mid Bike Crisis stands for:

• Passion for motorcycles

• Honesty and transparency

• Enthusiast knowledge

• Great customer service

• A genuine love for riding

Over the coming months you'll be able to follow the journey as I source stock, prepare bikes for sale, develop the showroom and continue creating content along the way.

It's exciting, a little bit scary, and probably the biggest challenge I've taken on since launching Mid Bike Crisis.

But if there's one thing I've learned over the years, it's this:

Life's too short to ride boring bikes.

If you're looking to buy a quality used motorcycle, sell your current bike, or simply follow the journey, welcome to MBC Motorcycles.

The adventure is only just beginning.

Jim
Founder, Mid Bike Crisis & MBC Motorcycles